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A local company on a global scale

Who we are today and where it all started

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Innovation is at the heart of what we do

Innovation has been in our blood since we invested in the potential of In-Play betting in the early 2000s. Conquering this technical challenge and being at the forefront of the In-Play betting revolution has been fundamental to our success.

Now we are a leading global online gambling brand, employing more than 7,000 people and delivering an unrivalled experience to our customers. Being a leader in our field has not stopped us from pushing forward and developing new technologies. We still work every day to continue improving and offering new services.

We build industry-leading features

We provide the highest quality service on the market by building the best features, which push boundaries and continuously improve our user experience.

Cash Out

We were one of the first to offer Cash Out, allowing customers to have control of what their bets return.

Live Streaming

Offering the best service on the market, we stream thousands of global events each year.

Edit Bet

Customers can add, swap or remove selections from a bet, providing flexibility on their bets.

Bet Builder

Customers can create their own personalised bet on any Soccer game.

Match Live

We display real-time updates on a wide range of sports events so customers don’t miss any of the action.

GPS Horse Racing

Racing customers can track their horses in real-time during a race.

User experience is at the forefront of our design

Our platform handles millions of transactions and active users on a daily basis. Our Product Managers and Design teams plan new and improved features to be developed on site and work together to bring them to life. We produce innovative designs by problem solving and prototyping to ensure our users have the best possible experience using our products.

During the years that I have worked at bet365, I have had the chance to learn lots of new skills. It’s important for me to be in an environment where I can improve and this is one of the main reasons I’ve stayed here for so long. Learning how to w...
During the years that I have worked at bet365, I have had the chance to learn lots of new skills. It’s important for me to be in an environment where I can improve and this is one of the main reasons I’ve stayed here for so long. Learning how to write code using HTML, CSS and JavaScript has given me a far greater understanding of UI/UX design.

Sophie, Senior UI/UX Designer

People are the core of our business and our success

Our Technology teams are the best in the industry, driven by our vision to offer the highest standards. In-house teams work to provide the technical advances that enable us to maintain our leading position. The passion and curiosity for how things work that all our Developers share mean we excel at adopting the latest technologies and investigating solutions, which keep us at the top of our game.

We build the best products on the market


Our Sportsbook product is as fast paced as the sporting events that it serves, with an unrivalled number of markets available for customers.


Our Casino product has over 250 of the world’s favourite games, ranging from classic table games to popular slots.


We have partnered with iPoker to provide the biggest network of online players and tournaments in the industry.


We have a huge collection of online games available for our customers, with a wide range of different themes and promotions.


We have exclusive Bingo rooms and promotions, as well as offering customers access to the extensive Pragmatic Bingo network.


Our Slots website has a fantastic mix of the most popular online slots, table and arcade games for our Spanish customers.

Check out our Technology Blog

Implementing Kerberos On Linux in the Go SQL Server Driver

Tuesday August 15 2023
In today’s digital landscape, the demand for secure and reliable communication between databases and applications has never been greater. As an active user and contributor to the Microsoft fork of the go-mssqldb SQL driver one of the noticeable omissions was the ability to use integrated authentication i.e., Active Directory or Kerberos authentication when hosted on Linux. This article documents an approach for adding cross-platform Kerberos authentication support into the go-mssqldb SQL Server driver and the technologies involved. It delves into what Kerberos is and ...

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